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Question No: 1
MultipleChoice
In Data Analytics, What is the term 'black swan' used to describe?
Options
Answer DExplanation
A black swan refers to false pattern recognition---when a pattern appears in data but does not actually exist.
Question No: 2
MultipleChoice
What is the name given to the process of producing data about something that was not previously available?
Options
Answer CExplanation
Datafication means collecting data that wasn't previously available, such as GPS tracking on smartphones. Digitisation is converting paper data into digital format, while digitalisation is using digital technology to transform business operations. (P.12)