Reliable CIPS A6 Exam Dumps - Pass in 1st Attempt

Question No: 1

MultipleChoice

The acronym P.E.S.T. used in analyzing the environment stands for which of the following?

Options

APolitical-Environmental-Social-Technical

BPopulation-Education-Sport-Taxation

CPolicy-Expansion-Security-Training

Dpolitical-Economic-Social-Technological.

Question No: 2

MultipleChoice

Which of the following best describes the pricing policy known as 'penetation' pricing? (2 marks)

Options

AA price in line with that being charged by competitors

BA high price aimed at a quick recovery of costs

CA low price set to gain a large share of the market

DA temporary price reduction to increase sales in the short-term

Question No: 3

MultipleChoice

Which of the following best describes the concept of exchange rates?

Options

AThe amount of business transacted between one country and another during a year

BThe speed with which a company receives payment for goods or services sold

CThe ability of a country to take advantage of currency differences

DThe value of one country's currency measured against that of another.

Question No: 4

MultipleChoice

Which option best promotional methods can be described as 'below the line'? (2 marks)

Options

ARadio commercials

BSales leaflets and brochures

CInternet banners

DCinema advertising

Question No: 5

MultipleChoice

Which option best best describes the term 'inflation'?

Options

AToo little money chasing too many goods

BToo much money chasing too few goods

CToo little money chasing too few goods

DToo much money chasing too many goods.

Question No: 6

MultipleChoice

Which of the following statements is correct about the relationship between supply and demand? (2 marks)

Options

AWhen the price of a product is high, the quantity demanded will be high and the quantity supplied will be low

BWhen the price of a product is low, the quantity demanded will be low and the quantity supplied will be high

CWhen the price of a product is high, the quantity demanded will be low and suppliers will be more willing to supply products

DWhen the price of a product is low, the quantity demanded will be high and suppliers will be less willing to supply products.

Question No: 7

MultipleChoice

Which of the following best describes the term 'business cycle'?

Options

AThe time that elapses between a buyer placing an order and the seller delivering the goods

BThe continuum of economic activity from extraction of raw materials to the sale of finished goods

CThe time that elapses between a user department recognizing the need for an item and purchasing placing the order

DThe need for all businesses in a free market economy to make a profit which allows the company to expand and grow.

Question No: 8

MultipleChoice

Which of the following best describes 'balance of payments'?

Options

AThe record of a country's monetary import and export transactions during a year

BThe record of exchange rate movements during a year

CThe record of all payments made by a government department during a year

DThe record of all revenue from taxes received by a government during a year.

Question No: 9

MultipleChoice

Which of the following best describes 'below the line' promotion?

Options

AProviding free gifts to remind potential customers of the seller's organization

BMethods of securing a buyer's loyalty to a seller, which are potentially illegal, for example, bribery

CAdvertising which targets specific types of buyer, for example, advertising in a particular trade magazine

DAdvertising at global sporting events so that advertising in individual countries is not required.

Question No: 10

MultipleChoice

Which of the following promotional methods can be described as 'below the line'? (2 marks)

Options

ARadio commercials

BSales leaflets and brochures

CInternet banners

DCinema advertising

Question No: 11

MultipleChoice

Which of the following best describes the economic term 'budget deficit'? (2 marks)

Options

AGovernment revenues exceeding government expenditure

BGovernment expenditure equaling government revenue

CGovernment revenues creating government expenditure

DGovernment expenditure exceeding government revenue

Question No: 12

MultipleChoice

Which of the following best defines the economic term 'budget surplus'? (2 marks)

Options

AGovernment expenditure equaling government revenue

BGovernment revenues creating government expenditure

CGovernment expenditure exceeding government revenue

DGovernment revenue exceeding government expenditure

Free CIPS A6 Exam Dumps July 2026