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CIMAPRO19-P02-1 Exam - Topic 5 Question 54 Discussion

Company B, a video games developer, wants to use data to track the amount of traffic it receives on its social media pages. It specifically wants to find out the demographic it is most popular with on this platform, andhow it can branch out to different demographics through further advertising.How best could the company use big data to expand its demographic reach?Select ALL that apply.
A) Use other data detailing regional sales to target areas where the demographics in question form a large part of the population. and B) Resolve to focus advertising on the demographics with which the company is popular so as to save money. and C) Implement an aggressive marketing campaign targeted at the demographics in question.
D) Use the data to create new products that would appeal more to the demographics with which the company is not popular.
E) Create a blog appealing to the demographics in question with news about the company.

CIMAPRO19-P02-1 Exam - Topic 5 Question 54 Discussion

Actual exam question for CIMA's CIMAPRO19-P02-1 exam
Question #: 54
Topic #: 5
[All CIMAPRO19-P02-1 Questions]

Company B, a video games developer, wants to use data to track the amount of traffic it receives on its social media pages. It specifically wants to find out the demographic it is most popular with on this platform, and

how it can branch out to different demographics through further advertising.

How best could the company use big data to expand its demographic reach?

Select ALL that apply.

Show Suggested Answer Hide Answer
Suggested Answer: A, B, C

by Simona at Jun 23, 2022, 10:33 AM

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Nu
9 months ago
E could really help build a community around the brand!
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Latrice
10 months ago
Wait, D? New products for unpopular demographics? That’s risky!
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Peggie
10 months ago
C sounds like a solid plan, but it needs to be well-researched.
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Jutta
10 months ago
Totally disagree with B. Why limit yourself?
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Katy
10 months ago
A is a smart move! Targeting regions makes sense.
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Sharika
10 months ago
Creating a blog for the demographics in question, like option E, could be a good way to engage them. I think we talked about content marketing strategies before.
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Nobuko
11 months ago
I feel like an aggressive marketing campaign, like in option C, could really help reach new audiences. We practiced something similar in class.
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Bernadine
11 months ago
I'm not sure if focusing only on popular demographics is the best strategy. Option B seems a bit limiting, right?
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Frank
11 months ago
I remember we discussed using regional sales data to target specific demographics. I think option A makes sense for that.
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Tennie
11 months ago
I'm pretty sure the answer is A. The 'iq' attribute is used to contain XMPP stanzas.
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Hershel
11 months ago
I'm a little unsure about this one. The question is asking for an additional monitor, but the options seem to be focused on different aspects of the social service department's work. I'm not sure if any of these options directly address the "appropriateness" of the interventions.
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Kasandra
11 months ago
Hmm, I'm a bit confused by the details here. I'll need to review my notes on locator-controlled destinations and Direct shipping networks.
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