This is a good review of the different types of primary research. I feel like I have a solid understanding of the concepts, so I'll carefully select the right options.
I'm a bit confused by some of these options. Is test marketing considered primary research? And what about things like industry magazines and government data - are those primary or secondary? I'll have to make my best guess here.
Okay, I've got this. Interviews, questionnaires, and observation are definitely primary research methods. I'm pretty confident about those. Let me double-check the rest.
Hmm, this is a tricky one. I'm not totally sure about the difference between primary and secondary research. I'll have to think through each option and try to remember what we covered in class.
Hmm, I'm a bit confused on this one. I know the different GoldenGate processes, but I'm not sure which one is responsible for managing the trail files. I'll have to think this through carefully.
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